Erica Franklin: Empowering Businesses and Individuals Through Passion and Partnership
In the dynamic business and sales consultancy landscape, Erica Franklin stands out as a transformative force, driven by her unwavering commitment to nurturing businesses and individuals. With a career of over 15 years, Erica's journey is a testament to the power of passion, perspective, and partnerships in driving meaningful change.
As the founder of EVF Consulting, Erica has carved a niche for herself by leveraging her extensive communications background to empower sales teams and businesses. Her approach goes beyond revenue growth to fostering genuine connections and long-term relationships that drive sustainable success.
I tell people that you need silence sometimes when you are in a corporate role, even as an entrepreneur.
So whether that's you taking a vacation, we've talked about this too, right?
You take time off to unplug, turn your phone off, and sit silently, and you will hear yourself.
and you'll heal yourself.
Erica is the Director of Sales for Sistas In Sales, a worldwide community that supports women of color in navigating their careers and building sisterhood. In this role, Erica provides thought leadership and leads initiatives aimed at promoting inclusivity and empowerment within the industry.
Recently, Erica was appointed as the Head of Operations for Africa Sales Academy, which further highlights her dedication to shaping the next generation of B2B sales professionals across the continent. Erica's vision goes beyond borders as she aims to make a lasting impact on the global tech and corporate partnership spaces.
Erica's expertise has earned her recognition on prestigious lists such as the "100 Powerful Women In Sales in 2023" by Demandbase and Women in Sales. Her unique blend of strategic acumen, relationship-building skills, and customer-focused approach has set her apart as a leader in her field.
At the core of Erica's philosophy lies the belief in the power of storytelling in sales. She understands that behind every transaction lies a narrative waiting to be told—a narrative that resonates with the values and aspirations of both parties involved. By harnessing the art of storytelling, Erica has been able to forge deeper connections with clients and drive impactful results.
However, Erica's journey hasn't been without its challenges. As a Black woman in a predominantly male-dominated industry, she has had to navigate stereotypes and biases while carving out her path to success. Yet, she sees these challenges as opportunities for growth, embracing vulnerability as a catalyst for change.
Erica is a proud Aggie who obtained her B.S. in Journalism and Mass Communication from North Carolina A&T State University. She is passionate about education and personal development, which led her to pursue an M.A. in Advertising from Michigan State University, where she honed her skills and expertise. Despite her success in the boardroom, Erica remains grounded in her roots.
Listen to the Winning Season Podcast
With Erica Franklin, Founder of EVF Consulting
Erica Franklin finds joy in both her professional accomplishments and her personal life. She loves spending time with her family, basking in the sun at the beach, and exploring new places through travel. Erica is a firm believer in living a balanced life and values holistic well-being.
Erica stands out as a beacon of hope in a world that often measures success through profit margins and bottom lines. She reminds us that true success is not only about financial achievements but also about our positive impact on others and the legacy we leave behind. With her dedication to empowering businesses and individuals, Erica inspires and uplifts those around her, leaving an unforgettable impression on the world of sales and consultancy.